Tag results for "pharma"
- 'Ms. Represented' Busy Philipps Educates Women On ADHD SymptomsWomen frequently have more easily overlooked symptoms of ADHD, leading many ...
- Ostro: Aye To AI For Pharma Marketing, Nay To AI For Pharma JournalismHow one AI vendor helps healthcare companies "amplify their brand messaging f ...
- Marketers Brace For Leaner Budgets Amid Economic Uncertainty: NielsenRetail brands are moving aggressively toward digital channels, while tech and finan ...
- Pharma Company Otsuka Champions Family CaregiversLatest effort for the company, whose Rexulti treats dementia, is a P ...
- From 'Beaver' To 'Vulva,' PH-D's Marketing Stresses Lady Parts WordsIf women get comfortable with saying the words, "we can be bett ...
- Epilepsy Drug Ad Grounds Message In 'Emotional Truth'The goal is reducing the number of seizures, not eliminating them altogethe ...
- DIY Gynecology: Teal Launches At-Home Screening Device For Cervical CancerThe Teal Wand will be available online to California women next mont ...
- How This Novartis Director Is Leading With PurposeWhat drives someone to pivot in their career - especially when thin ...
- GSK Funds Lifetime Original Movie On Meningitis B"Pretty Hurts" is the second Lifetime movie GSK funded to teach mo ...
- CSL Behring's First-Ever Commercial Takes On Rare Disease, PISpot focuses on a PI sufferer in a supermarket, showing how norm ...
- What Is Lilly 'Seeking'? Hint: Human Resources Are Key"I want the brand to be part of life conversation, not ju ...
- Allegra Teams With Indy 500 Driver, Pit Crew On 'No Brainer' CampaignAllegra's logo will be visible on star driver Marcus Ericsson's car, unifo ...
- OMD Expands Boehringer Ingelheim RemitThe agency's new contract expands the agency's media account in the U. ...
- Despite Hepatitis B Apathy, Dynavax Delivers Strong Vaccine RevenueNotes on apathy: A recent Harris Poll showed 54% of Americans a ...
- Sooner State Flu Shot Campaign Comes Later -- But Hits The MarkOklahoma's "Skip the Flu, Not the Fun," a late-season ad campaign, ...
- Dexcom Seeks College Athletes With Diabetes For Its NIL ProgramThese athletes will receive free glucose monitors as well as mentoring fr ...
- Rite Aid Preps For More Closures As Second Bankruptcy UnfoldsThe battered chain is seeking a buyer and plans to keep ma ...
- Report: Healthcare Marketers Should Be 'Authentic,' Use CTV"Product/service ads should include evidence-based information along with real-life patient testimonials," accordi ...
- Zillions And Zillions: UCB Launches Myasthenia Gravis Campaign"Generalized myasthenia gravis can cause you to miss out on a zilli ...
- Amid DEI Backlash, Down Syndrome Inclusion Ad Cited 'Most Influential'"These results highlight the impact that emotionally resonant campaigns can have ...
- Untruths? Tariffs? For Pfizer CEO, Nothing Trumps National SecurityProblematic for national security: "Imagine if in the next pandemic, the medicin ...
- Barkley Set To Lose Weight, But Not 'Big Mouth,' In Ro's GLP-1 PushCampaign kicks off multiyear celebrity ambassador relationship between telehealth provider and form ...
- How This Takeda Technology Exec Is Embracing The PossibilitiesWhat's the biggest leap you've ever taken, either personally or professionally? F ...
- Why Did Art Garfunkel Always Wear Turtlenecks In Concert?To mask "my moderate-to-severe plaque psoriasis from the world, no matter wh ...
- Abbott Projects 'A Few $100M' In 2025 Tariff CostsLong-term strategy for beating tariffs includes optimizing Abbott's network of 90 manufacturi ...
- Noom Suggests 'Old-Fashioned Cure For High Drug Prices'A U.S. High-Priced Drug List could mean companies shut out of selli ...
- Pharma's Still Exempt, But J&J Forecasts $400M In 2025 Tariff CostsThe projected tariffs were for J&J's other business: medical devices. ...
- Winx Lifts Morning-After Pill Sales Through Education, Free Doses...And PoliticsHalf the country thinks the morning-after pill is illegal, according to Wi ...
- Report: Pharma Marketing Must Balance Humility With Showmanship"Consumers crave realness and relatability, yet they also want to be wow ...
- Healthcare Brands Gain Support From CMI Media, Microsoft Advertising PartnershipAs tariffs on pharmaceuticals potentially threaten the industry, WPP's healthcare agency C ...
