Have you ever found yourself in a moment where everything just... clicks? Where life, family, and career all seem to align, even if only for a fleeting phase? That's exactly where Anne McGraw, CMO of Hattie B's Hot Chicken, finds herself right now. With a new role that lets her combine her love of food and restaurants with her passion for storytelling, and her daughters still at home-though just on the edge of flying the nest-Anne is holding onto every moment. In this episode of Brand Insider: BTS, Anne opens up with Lisa Singer about her "sliding doors" moment that …

What drives someone to pivot in their career - especially when things are going well? For Chelsea Marti it was purpose. Novartis' director of content talks about those "aha" moments- when you start asking yourself not just what you do, but why - and how that led her to making a bold move from a successful tech career into a mission-driven role in healthcare. In this episode of Brand Insider: BTS, Chelsea shares with Lisa Singer why rejection (including from Novartis years earlier) didn't stop her - and how persistence and a little competitive edge helped her break into an …

How does a former professional athlete become the marketing force behind one of the world's most iconic luxury watch brands? TAG Heuer's Marketing & Digital Director, Rachel Walsh, shares her unconventional journey- from playing professional field hockey across Europe to shaping brand narratives at Adidas, Rituals Cosmetics, and now TAG Heuer. In this episode of Brand Insider: BTS, she talks with Lisa Singer about how years of playing elite-level hockey around the world shaped her leadership style and drive for excellence. She opens up about her final storybook moment as an athlete, winning the Dutch Championship in her last professional …

How do you build a creative career while balancing the demands of real life-parenthood, passion projects, and everything in between? In this episode of Brand Insider: BTS, Nicole Stetter shares with Lisa Singer her unconventional journey from thrift store owner to head of creative at Saylor. Nicole opens up about becoming a mother before finishing college and how the discovery of remote work has helped transform her ability to balance ambition and parenthood. She explores the evolving norms around remote culture, especially its impact on working parents, and how structure, transparency, and boundaries have helped her thrive both professionally and …

Are you doing what you love? Jenny Chen is! In fact following one's heart is the Wild Fork Foods' head of marketing's mantra, both personally and professionally. Born and raised in Shanghai, Jenny opens up about the challenges of building confidence as a non-native English speaker and how she learned to eventually trust her voice in rooms full of senior executives. In this episode of Brand Insider: BTS, Jenny talks with Lisa Singer about discovering her passion for marketing as a teenager after watching the Chinese version of Mad Men! She also discusses the importance of blending the art and …

What's the biggest leap you've ever taken, either personally or professionally? For Nishtha Jain it was for both. Takeda's head of innovation & technology opens up about her journey from New Delhi to the U.S., from student loans to a leadership role in healthcare. In this episode of Brand Insider: BTS, Nishtha shares how her path from aspiring doctor to data-driven technology strategist was anything but traditional. Discovering along the way that changing lives isn't limited to the exam room - it's also done behind the scenes, through digital innovation and healthcare technology. Nishtha also opens up about leading with …

When was the last time you stopped trying to control what's next-and just let life unfold? That's exactly what Anne-Marie Rosser is doing. Instead of staying in the mindset of always getting ahead of uncertainty, the VSA Partners' CEO now chooses to reframe the narrative-welcoming the unknown with a spirit of curiosity and openness. In this episode of Brand Insider: BTS, Anne-Marie reveals that she's now in a new phase of life with three teens and a seasoned career. She opens up about what it means to reinvest in friendships, release the reins as a leader and simply enjoy the …

Have you ever felt the need to hide parts of your personal life to protect your professional image? Heather Spilsbury has - and she's not alone. During a pivotal career transition and worried that the perception of motherhood might impact how colleagues viewed her commitment, the then new mom made the difficult decision to keep her baby a secret at work. Now CEO of 50/50 Women on Boards, Heather speaks candidly about the balancing act so many women face between ambition and identity. In this episode of Brand Insider: BTS, she opens up about her Salvadoran roots and her parents' …