Les Luchter
Member since July 2005Contact Les- Founder LL Communications
- www.llcom.biz
- Facebook: www.facebook.com/LesLuchter
- LinkedIn: www.linkedin.com/in/lesluchter/
- Twitter: @lesluchter
- 32 Wyckoff St.
- Brooklyn New York
- 11201 USA
Les Luchter is president of LL Communications, which provides writing, editing and consulting services. A former public relations agency executive, Les has also been editor-in-chief of Cable Marketing magazine, and managing editor of Marketing Communications magazine. Contact him at les@llcom.biz
Articles by Les All articles by Les
- How To Get Beyond The 'Wallpaper' Of Pharma's Look-Alike Ads in
Pharma & Health Insider on
06/12/2025
Top execs at Moon Rabbit agency discuss the symptoms of IPAS: ineffective pharma ad syndrome.
- Pancakes Fight Breast Cancer In Record-Setting Puerto Rican Campaign in
Marketing Daily on
06/11/2025
Fall '24 fundraiser -- which included restaurants like IHOP -- was so successful it may be coming to the mainland this year.
- Insulet Boosts Its Diabetes Device Via Comical Campaign -- And A Comic Book in
Marketing Daily on
06/11/2025
The company teamed with Marvel for a stigma-busting comic book starring a teen heroine with diabetes.
- Patients With Rare Kidney Disease Get Their Own Song Via Rihanna's Producer in
Marketing Daily on
06/10/2025
It's all part of an awareness campaign for FSGS by Travere Therapeutics.
- Tylenol Launches Two Firsts: A Supplement Brand And A Women's Soccer Partnership in
Marketing Daily on
06/09/2025
Actress/comedian Molly Shannon provides social media postings and earned media interviews for Kenvue's Proactive Support supplement.
- Invisalign's Patrick Mahomes Campaign: Straight Teeth = Confidence in
Marketing Daily on
06/09/2025
Invisalign aims to "showcase the transformative power of confident smiles," says VP of brand and consumer marketing.
- With Pseudoscience Reigning, Debunker Offers Tips For Fighting Back in
Pharma & Health Insider on
06/05/2025
The man behind the popular "Debunk the Funk with Dr. Wilson" YouTube channel suggests ways to counter misinformation.
- Shaq Rolls In His Latest Icy Hot Campaign in
Marketing Daily on
06/04/2025
His head now graces the top of 10 bottles, which will be given away to winners of a sweepstakes running through June 30.
- Amazon Sets Its Mind On Ad Council Mental Health Campaign in
Marketing Daily on
06/04/2025
"The Mind Set" features three top female athletes sharing their own mental health stories through PSAs and a sweepstakes.
- Iconic 'Sandlot' Scene Gets A Puke-Free Dramamine 'Chew-Over' in
Marketing Daily on
06/02/2025
Dramamine's Ginger Chews help stop nausea for actor Patrick Renna, known for a vomit scene in the movie "Sandlot."
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